Aktiviteler
- Web Design
- Digital Check-up
- Media Planning and Buying
- SEO
- E-Export
Customer
Year
About
Bera Design was established in Nişantaşı, Istanbul and produces handmade women’s bags and accessories. It serves its customers in Nişantaşı with its wide range of products and unique designs.
What Have We Done?
First of all, the digital ecosystem of the brand was analyzed with Digital Checkup. As a result of the sector analysis and the digital data collected, we created our strategy. We built our strategy primarily on achieving a strong brand awareness in the Turkish market. In the 2nd Plan, we started the 2-month preparation phase required for E-Export and E-Commerce. In order to make a strong remarketing and email marketing, we launched our new website with shopify infrastructure. Our SEO experts started optimization work and 350% growth in organic traffic was targeted. We produced warehouse and logistics solutions for our brand, which started e-exporting to more than 10 countries in a short time after starting the e-export process.
Making the Digital Ecosystem Work
Our WEB-SEARCH-SOCIAL-MARKETPLACE ecosystem was built. After Google GA4, Search Console and Merchant Center installations, we placed meta and tiktok pixel codes on our site. We were now able to analyze and retarget traffic from our media spending. A new UI/UX design was made with the heat map and analytics data we placed on our site.
Impressive Result
ROAS rates increased by 300 percent. Average Session Duration increased from 2:21 to over 4 minutes. Social Media Interaction rates increased by 60%. 1st Page position was achieved in all target keywords.
passion leads to success