Initially, the brand’s digital ecosystem was analyzed in conjunction with a Digital Checkup. Based on industry analysis and the collected digital data, we established our strategy. Our goal was to increase brand awareness in the Swiss and German markets and achieve the targeted revenue. We gathered the data obtained by our brand, which effectively uses social media and has collaborated with many celebrities, and started remarketing campaigns. In order to implement a strong remarketing and email marketing strategy, we launched our new website using the Shopify platform. Our SEO specialists began optimization efforts, aiming for a 300% increase in organic traffic.